“It doesn’t take a genius”. Source 9gag.com
In an anti-Apple print advert, Samsung compares the Apple iPhone 5 to the Samsung Galaxy S III, where the list of features for the Galaxy S III outweighs the features for the iPhone 5.
The ad shown to Mashable.com, Mashable.com writer, Samantha Murphy, suggests that the tagline for the ad, “It doesn’t take a genius”, referencing “genius” retail employees from Apple. Furthermore, Murphy adds that Samsung implies that it is very simple to select between the two devices.
An AppleInsider.com staff writer believes that the main point of the advert is to highlight the greater amount of features that the Galaxy S III offers over the iPhone 5, the staff writer however points out the advert fails to mention the new enhancements that will be available in Apple’s mobile operating system, iOS 6, which apparently will give Apple a competitive edge over other smartphone makers.
Phandroid.com writer, Edgar Cervantes, considers the fact that the lawsuit that Samsung is recovering, may have hindered the company, however, it seems that Samsung are still willing to fight back.
The Samsung advert can be seen here, on 9gag.com.
An older 9gag.com post from a 9gag.com user goes further, suggesting that Samsung were in fact first in many innovations that Apple claim to have initiated.
The "smartphone wars" will continues... what are your thoughts in the Apple vs Samsung saga?!